Cox-backed managed cloud provider offering VMware-based IaaS (multi-tenant and private), Citrix-powered desktops-as-a-service, DRaaS, and managed Azure/AWS. A strong fit when your VMware exit includes a VDI or end-user computing component.
RapidScale is the managed cloud services arm of Cox Communications. It built its business on VMware-based multi-tenant IaaS and Citrix-powered Desktop-as-a-Service for the SMB and mid-market segment, and has since expanded into dedicated private cloud, DRaaS, and managed public cloud on Azure and AWS.
For VMware customers, RapidScale offers the familiar lift-and-shift path: its IaaS platforms are VMware-based, so workloads migrate without conversion and the provider carries the licensing relationship. Its managed model leans further up the stack than most infrastructure providers, RapidScale routinely manages the OS, patching, and even application layers for customers with thin internal IT teams.
The most distinctive piece of the portfolio in a Broadcom context is DaaS. With VMware Horizon now part of Omnissa (divested by Broadcom) and many Horizon customers re-evaluating, RapidScale's Citrix-based hosted desktops are a credible replacement path, one that few VMware-cloud competitors can bundle alongside server IaaS and DR.
RapidScale's sweet spot is organizations that want a lot managed for them. Highly self-sufficient infrastructure teams sometimes find the managed wrapper more than they need, and its data center footprint is smaller than the national colo-plus-cloud players. The Cox parentage cuts the other way as a strength: financial stability and bundling potential with Cox network services.
If your VMware estate includes Horizon VDI, RapidScale solves two Broadcom-era problems in one move: server workloads land on its VMware-based IaaS, and desktops land on Citrix DaaS, replacing Horizon without standing up new VDI infrastructure yourself.
It is also one of the better fits for lean IT teams: the managed services reach OS and application layers, so an exit from self-hosted VMware can also be an exit from 2 a.m. patching.
The best shortlist candidate when desktops are part of the problem. For pure server IaaS, quote it against Expedient and Performive; for DaaS, against Dizzion and XTIUM.
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